FAQ
Straight answers to the questions we are asked most.
A prospect who has completed our full qualification process, confirmed they hold £250,000 or more in investable assets or pension savings, indicated genuine intent to speak with a financial adviser, and booked a time in their diary to meet with you. If an appointment does not meet all four criteria, it does not leave our system.
It happens. We replace any appointment where the prospect does not attend without rescheduling, provided you notify us within 48 hours of the missed meeting. We do not argue about it.
Tell us. We will look at every case individually and replace any appointment that genuinely did not meet the criteria we agreed. We built this business on repeat orders. That only happens if the appointments are worth buying again.
The advertising runs under the Highwater brand throughout. Your firm is not named at any stage. You are not responsible for approving our advertising copy. When a prospect becomes your client, your normal compliance obligations apply from that point forward as they always would.
From the point we agree your criteria, typically two to three weeks to the first appointment in your calendar.
No. You buy a batch of ten appointments. When those are delivered, you decide whether to buy another batch. There is no minimum term, no rolling contract, and no penalty for stopping.
We target UK adults aged 50 to 65 using a combination of demographic filters, behavioural signals, and interest-based targeting relevant to retirement planning and personal finance. The campaign runs under the Highwater brand and is built in accordance with FCA financial promotion rules.
We can guarantee the quality of the appointments we deliver against the criteria we agreed. We cannot guarantee how many of those appointments convert into clients. That depends on your proposition, your process, and the fit between what the prospect needs and what your firm does. Any company that guarantees client conversions is not being straight with you.
We work across the UK. We take on one firm per region to protect exclusivity. If your region is already taken, we will tell you on the introduction call.
FCA-authorised financial advice firms with two or more advisers who have a clear proposition for clients with £250,000 or more in investable assets and genuine capacity to take on new clients. If you are unsure whether that is you, the Who It's For page will make it clear.
Book an Introduction Call. We will check availability in your region and work out whether there is a sensible fit. If there is not, we will say so on the call.
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